About Rugged Good Looks
Rugged Good Looks was started by two sisters with a desire to combine Lindsay’s love of men’s hair care and their love of food trucks and festivals. Lindsay and Kati joined forces in dreaming, creating and building a space designed with the modern working man in mind.
Lindsay graduated from Aveda in 2012 and has always had a passion to help men create their ideal look that is tailored to their lifestyle. When she first started dreaming about a mobile men’s salon in 2016, it seemed like this could be a perfect fit. What would be more convenient than your hairstylist pulling up to your place of business and giving you a quick cut, shave, and shoe shine on your break? No need for working it into your schedule or to make a special trip.
In November 2017, Lindsay and Kati decided to pull the trigger and found a 1969 Airstream on Craigslist, with no clue what they were getting into. In the following months, they got to work gutting the Airstream down to it’s frame. With the help of Youtube videos and extremely patient and hardworking parents, they then rewired, re-plumbed and totally remodeled it from a personal-use RV, into what is now Rugged Good Looks. Check out our “Video Journal” section for videos of this crazy journey.
Email us and request for Rugged Good Looks to add your place of business to our schedule. We also make a great addition to your wedding festivities and would love to spruce up your groomsmen and make great photo ops. Check us out this summer downtown St. Paul or at a festival near you. Keep track of where we’re at on our calendar or on our Instagram page.